Found 127 articles | Showing page 10 of 26
Posted on: 03/09/24 | Scotland
At CIM Scotland’s first breakfast Social event on Thursday 29th August, John Hughes, Lead Data Analyst at Storm ID, presented a compelling guide on how businesses can identify and solve real-world problems using AI. Here are the key takeaways:
READ MOREPosted on: 29/08/24 | London
With personalisation becoming tougher in a cookie-less world, 58% of marketers struggle to segment audiences. Leveraging first-party data and AI insights is essential to connect with your audience. Discover how AI and data-driven strategies can optimise your campaigns and deliver the right message at the right time.
READ MOREPosted on: 29/08/24 | East-of-England
Sophie Wetherall talks about some of her top insights from CIM's Digital Marketing Conference 2024.
READ MOREPosted on: 27/08/24 | London
Join us on 8th October 2024 at Henley-on-Thames for the CIM and Henley Business School event. This is your chance to learn from top experts about how marketing can drive business performance. Connect with peers, sharpen your strategy, and gain insights from academia and industry leaders.
READ MOREPosted on: 26/08/24 | London
Account-Based Marketing (ABM) is a focused B2B strategy that targets high-value accounts with personalised campaigns. By aligning marketing and sales, ABM boosts ROI and drives growth. Learn the key steps to implement ABM, from targeting accounts to crafting tailored outreach. Maximise value for your organisation and clients with this strategic approach.
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