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Using AI for marketing content creation… isn’t that just cheating?
Posted on: 10/02/23 | London
The generative AI tools that have started appearing in the last while have incredible potential for boosting marketing content generation, but isn’t it a bit like cheating?
READ MORECelebrating the benevolent revolution in financial services marketing
Posted on: 10/02/23 | London
What is consumer duty and what will it mean for sales and marketing teams
READ MORESpotlight On... Di Glover & The Beatles Story
Posted on: 10/02/23 | North
A few weeks ago, Rachel Emson, Chair of Communications for the CIM North West Board, catches up with Di Glover, Marketing Manager at The Beatles Story, Liverpool, to share her journey into keeping the Beatles legacy alive, and developing marketing activity to keep the younger and older audiences engaged with the Beatles brand as well as continuing the to spread the Brand's reach globally.
READ MOREJoin our CIM Ireland Committee and help us deliver added value to our members
Posted on: 07/02/23 | Ireland
We have an opportunity for CIM members to join our Ireland Committee and help us create and deliver a range of activities designed to meet the career development needs of CIM members in this region. CIM’s mission is to promote ethical, professional marketing practice that delivers real benefits to marketing professionals, business and society. These are voluntary roles.
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