When you’re marketing a place rather than a product, how do you tell its story authentically?
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Found 19 articles | Showing page 1 of 4
Spotlight On... Dawn Paine and Valerie Bounds
Posted on: 17/09/25 | North
Ahead of the upcoming CIM event, read all about our key speakers
READ MOREMentoring Matters - Why “Back-to-School” Is the Perfect Time for Just One Conversation
Posted on: 10/09/25 | North
Helen Stott explores why September’s “back-to-school” energy makes it the perfect time to embrace mentoring. Drawing on her experience with CIM’s Mentoring Programme, she highlights how even one focused conversation can spark clarity, confidence, and professional growth.
READ MOREWe are looking for dedicated marketers to join our Yorkshire Committee
Posted on: 05/08/25 | North
An exciting opportunity is available for a marketing professional(s) to join our Yorkshire Committee on a voluntary basis. The role of the Committee is to create and deliver a range of activities designed to meet the career development needs of CIM members in the region, as well as enhancing engagement with the wider business community.
READ MOREMy Take - Marketing’s Professionalism Problem
Posted on: 23/07/25 | North
Marisa Crimlis-Brown explores the ongoing issue of marketing being perceived as less professional than other business disciplines. Based on recent discussions and research, including CIM surveys, she highlights the key reasons for this.
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