Brand Positioning event a resounding success

This week we welcomed marketing expert Richard Suthons as our key speaker, and are happy to announce the event was a resounding success.

For this event, Richard focussed on the importance of effective brand positioning, and how to achieve perfect position amongst your competitors.

The interactive features of the workshop were particularly popular with delegates, giving each attendee the opportunity to experiment with their new skills using real world examples.
Event organiser Sue Hollingshead commented;

“Richard's presentation was fresh and engaging, leaving all delegates with much to consider as they returned to work determined to create a new positioning statement for their company. 

“The workshop not only gave food for thought on positioning but the broader implications with regards to the marketing message when promoting their product or service.”
We are very grateful to Richard for his time and expertise, and feel like this training session is one of CIM Midlands’ best to date!

Our thanks to Richard, Sue and everyone involved in making the event a success.