Free marketing journals from Dawn Southgate

As a member you have access to marketing journals and one supplier is global publisher Emerald. There are over 20 available online and they’re crammed with best practice information and research insights.

A dozen amongst the best

I’ve highlighted a dozen here that could really add extra depth to your marketing knowledge:

1. Arts Marketing: An International Journal
2. Corporate Communications – An International Journal
3. International Journal of Bank Marketing
4. International Journal of Pharmaceutical and Healthcare Marketing
5. Journal of Business & Industrial Marketing
6. Journal of Consumer Marketing
7. Journal of Fashion Marketing and Management – An International Journal
8. Journal of Islamic Marketing
9. Journal of Product & Brand Management
10. Marketing Intelligence & Planning
11. Pricing Strategy and Tactics
12. Young Consumers: Insight and Ideas for Responsible Marketers

How to access the journals

Simply go to our main website at www.cim.co.uk. Click on MyCIM and login using your username and password. The links to the services will then become active – choose Resources, then Online journals and then click the link to Emerald Journals.

If you need any help just contact www.cim.co.uk/elibrary or e-mail library@cim.co.uk or phone 01628 427333.