Success: Learn from the happy eggs story

This year, the winner of the Food, Drink and Agriculture Group’s 'Excellence in Marketing' award went to The Happy Egg Company. On 25 May, David Wagstaff, the company’s CEO will present their marketing story, at this London event. He’ll explain how the brand has been built around the concept of 'happy eggs', a completely new product category. Animal welfare, engaging with 100 UK famers and working with Bristol University on research and development has been central to the brand’s story. The presentation provides a great case study for marketing success.

Excellence in marketing: The Happy Egg story

25 May 2016 from 18:15 to 21:00

Mintel
11 Pilgrim Street
London
EC4V 6RN

Book your place

This is a category 10 event accredited for 2 hours CPD.

Member: £20; Studying member: £0; Student: £0; Non-member: £30

    City Thameslink, St Paul’s, Blackfriars,

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