Coming soon: Brand and financial literacy, 17 March
Our fifth event in the Professional Marketer Series takes place on 17 March. It looks at why we love brands and why it’s a good idea for marketers to master the metrics loved by both the CFO and CEO.
Professional Marketer Series
brand and financially literate
17 March 2016, 18:00 to 21:00
Westminster Business School
University of Westminster
35 Marylebone Road
London
NW1 5LS
Baker Street
Get your ticket
Member: £18
Studying member: £12
Student: £12
Non-member: £24
Turn up, learn and mingle
Before and after the presentations take place, there’s time to mix with other attendees. If you’re coming straight from work to this evening event, you’ll be pleased to know that refreshments and snacks are available and included in your ticket price.
CIM Professional Marketing Standards
This event explores the technical area of brand and the capability of financial metrics. Each event in the Professional Marketers Series is designed with the dual benefit of enhancing both technical skills and behavioural competencies required by professional marketers. Altogether this expertise and competence comprise the CIM’s Professional Marketing Standards©. Attending the events in the series will enhance your professional capability and contribute towards your continuing professional development, to enable you to gain or maintain Chartered Marketer status.
This is a category 10 event accredited for 1.5 hours CPD.
Blogs from the series
London volunteer bloggers for the series Mieke Evans and Eileen Donaghey report on their impressions from the events in the series. Mieke is Communications Manager at London Sport and Eileen is Communications Executive at Anthony Gold Solicitors. Together they have covered all the series events so far and share their views on their blogs.
You can find insights into the first few events of the series on their blogs.
- Mieke’s blog: Will a robot take my job?
- Eileen’s blog: Step by step - how to get ahead in marketing