Training - Behavioural Economics for marketer

This one-day, introductory training course on Behavioural Economics will enable you to gain a new understanding of human behaviour and how to change it.

Because all business depends on selling or marketing to human beings, understanding how and why people buy improves our chances of commercial success.

Behavioural Economics offers a more scientifically robust model for understanding the basis of behaviour change and how to implement against it.

Introduction to Behavioural Economics

12 February 2015
Euston House
24 Eversholt Street
London
NW1 1AD

 Euston Square, Kings Cross

This training is a CPD category 10 activity, accredited for 7 hours CPD