Membership support tools and tips

Are you looking for marketing inspiration? Look no further as the Chartered Institute of Marketing (CIM) continues to support members from the comfort of your home.

Most recently, its wide-reaching content looks at marketing strategies for achieving short-term gain during Covid-19’s economic fallout, with new insight from Mintel.

You may be looking to assess how the long-term economic impact of Covid-19 might impact consumer behaviour and marketing demand. You can learn more in the comprehensive report from Mintel, which CIM members can access for free.

In addition, CIM has recently launched a brand new podcast dedicated to supporting studying members who need help maintaining motivation and focus during this uncertain time. The latest episodes of Study Buddy can be found via Spotify or Exchange.

The digital version of inspiring leadership to deliver outstanding results made for great viewing and is available to watch online in an exclusive webinar. This will provide you with an opportunity to assess how the needs of your team might have changed during the crisis and beyond.

You can also access a wide variety of membership benefits via MyCIM, including the CPD platform, where you can log all your activity to keep your personal development up-to-date. Don’t forget all of the content is CPD eligible, so you can work towards demonstrating your on-going commitment to being a knowledgeable and up-to-date marketer.

You may be furloughed at the moment so, keeping up to date with the CIM profession is an opportunity to keep your connections flowing. If you’re not yet a Chartered Marketer, or nor enrolled on the CPD programme, then time spent in lockdown could be a great time to invest in your skills and in yourself.

All available information can be found here.