News

Found 50 articles | Showing page 4 of 10

Is indirect marketing even a thing?

Posted on: 10/03/21 | South-West

In a world of overt promotion, digital obsession and our need to monitor the costs and benefits of our activities, it’s a fair question isn’t it? Is indirect marketing even a thing at all?

READ MORE

International Women’s Day 2021

Posted on: 08/03/21 | South-West

To celebrate International Women’s Day, we spoke to the ladies of the SW Board of the CIM to find out what made them want to volunteer and join the board…

READ MORE

Alone we can do so little

Posted on: 08/03/21 | South-West

Collaboration, along with other behaviours such as commercial awareness and financial literacy for example, is now formally recognised as one of the nine key behaviours that we as marketing professionals need to be able to demonstrate, in order to do our jobs efficiently and effectively and in turn contribute to the achievement of our business goals.

READ MORE