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Found 118 articles | Showing page 9 of 24
Royal Challengers win Scottish marketing competition
Posted on: 22/06/23 | Scotland
Team Royal Challengers from the University of Strathclyde win prestigious ‘Masters of their Marketing Career’ title in Chartered Institute of Marketing (CIM) Scotland competition, The Challenge
READ MORESpotlight on...Chris Slack
Posted on: 22/06/23 | South-West and Channel Islands
Find out more about the CIM South West and Channel Islands Communications Ambassador
READ MOREThe Art of SEO: How to Identify Keywords
Posted on: 07/06/23 | Midlands
As a marketer, our processes inevitably evolve in line with SEO best practices and individual client needs. However, certain fundamental steps remain consistent across different scenarios, although the way in which you approach them will vary. In this article, Jack Hardy our CIM Midlands Educational Ambassador discusses a process he uses for identifying the best keywords for high-performing SEO campaigns.
READ MOREThe Art of SEO: What is a Good Search Volume for Keywords?
Posted on: 22/05/23 | Midlands
Success in SEO is determined by many factors before you even start to look at the technicalities of the specialism. What is the average CLV? At what rate does the sales team win/lose a deal? How many deals do you need to close to make SEO profitable for your business each month? All key questions you need to answer and in this article, Jack Hardy our CIM Midlands Education Ambassador reveals how!
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