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Insights and discussion at tourism event

Posted on: 09/11/17 | South-West

Over 30 tourism marketers gathered in Launceston in October for three fascinating presentations and discussions on how tourism and leisure marketers are meeting current, and can prepare for future marketing challenges.

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The brandgym is CIM’s book of the month

Posted on: 09/11/17 | South-West

The brandgym: a practical workout for growing brands in a digital ageby David Taylor is CIM’s book of the month for November. It’s a refreshingly simple, practical guide to boosting brand and business performance in a digital age.

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The power of sensory branding

Posted on: 09/11/17 | South-West

CIM members are invited to attend a seminar that focuses on the integral aspects of sensory branding and adopting the process into organisations being organised by Campden BRI.

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