CIM has today announced it will be holding an event in Warrington specifically looking at the challenges within the healthcare sector.

The session will start with Neil Pottinger, Sales & Marketing Director at Starkey Technologies, who will look at overcoming the challenges of marketing specifically in the hearing healthcare marketplace.  This will be followed by Sue Thoms, Head of UK Marketing Pharma at Fresenius Kabi, discussing the marketing of nutrition products to the NHS and hospitals.  Then Matthew Lord, Group Marketing Manager at WideCells, will present case studies on how they are rising to the challenge in marketing healthcare, which will be concluded with a Question & Answer session

Helen Hanratty, who is organising the event, said, "This event will be particularly relevant to anyone working in the healthcare sector and supporting agencies".

 The event, titled 'Rising to the challenge in healthcare marketing' will be hosted at The Centre, Birchwood Park on 29 November.  It is open to members and non-members but places are limited so early booking is recommended.

For more information or to book, go to http://regions.cim.co.uk/north or call +44 (0)1628 427340 during office hours.