Congratulations go out to University of Hull students who are finalists in this years CIM The Pitch competition.

The Pitch, the CIM's nationwide marketing competition for students is designed to recognise and reward the marketing talent of the future.  First organised by members of CIM in Lancashire to help students pass their famous 'case study' exam, the competition is now well into its third decade and continues to inspire and assist young marketers.

Twelve teams were shortlisted, including 4 northern universities, whom went head to head at CIMs' Head Quarters in Berkshire on 15 March.  University of Hull won The Pitch in 2016 and so are no strangers to the competition.  They will now go to CIM's Marketing Excellence Awards in London on 12 April to hear if they have won against teams from Bournemouth and Strathclyde.

Diane Earles, Network Manager for CIM in the North, said "Very well done to these students for showing that we have great marketing talent in the Northern Powerhouse universities."

This years' brief was supplied by Wilkinson Sword, a brand owned by Edgewell Personal Care for razors and other personal care products sold in Europe. It was founded in London in 1772 by Henry Nock as a manufacturer of swords, made in Shotley Bridge in County Durham in the North East.  They asked The Pitch teams how they can create a step change in their recruitment of young men and women into their shaving range and build a band of advocates.

For more information go to www.cim.co.uk/thepitch