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CIM has today announced details of their second Excel workshop for the Northern Conference, to be held in Durham on Tuesday 15 May.

The CIM Northern Conference is now in its eighth year and offers exceptional learning and networking opportunities.  This years' theme is 'Marketing horizons', and will be looking at current marketing best practice and what is around the corner.  There will be two keynotes, a choice of nine workshops and it will once again be hosted by Andy Crane.

The workshops will be streamed into three: Explore, for those with little marketing experience; Evolve, for practicing marketers; and Excel, for those who are more senior, with three workshops for each stream available.

Diane Earles, Network Manager for CIM, said "We are very pleased to welcome Ian Murray to deliver a session which will take the fear out of strategic planning."  Ian has over 25 years' experience in management and training gained from the military and commercial world and using the journey to There tool, his workshop will walk delegates through a process that everyone involved can participate in creating, therefore making it 'real' and ultimately inspiring ownership.

For more information or to book go to or call +44 (0)1628 427340 during office hours and follow #cimnorthernconf