CIM is pleased to announce the appointment of Philip Knowles DipM FCIM, from Sheffield College, as its new Vice Chair representing Senior Marketers in Yorkshire.

Philip has over 35 years' experience in sales and marketing from both the practitioner and academic side. Philip studied the Diploma in Marketing at Darlington College and started teaching part-time in the early 90s before going into teaching full-time in 2003. His background is in Engineering, helping to design the control system for the South Yorkshire Supertram, and has long been an advocate for a stronger focus on B2B marketing.

Philip, who has been on the CIM Yorkshire board for a number of years, commented, "I am delighted to be given this specific opportunity to help promote strategic role of marketing within the Region. Marketing is still the poor relation in the boardroom and the aim is to help give our Members the tools to increase the visibility and strategic impact of marketing at high levels." 

Diane Earles, Network Manager for CIM, said "We are pleased Philip has accepted this new position, which we are confident will play to his strengths and aspirations."