CIM Ireland Awards celebrate 18th birthday
- CIM Ireland Awards to be held at the Titanic Belfast on 9 November
- Awards backed by The Marketing Trust, PML Group,Baker McKenzie, Moy Park, Ulster University, Mintel, the Titanic Hotel and the Titanic Belfast
The hunt for Ireland’s best marketers has begun. The Chartered Institute of Marketing (CIM) Ireland Awards have come of age this year and as part of the celebrations, the number of awards has been increased to 18. The event kicked off with the Chartered Institute of Marketing Ireland announcing three new award categories, including Best New Product or Service Launch and Cause Related Marketing, offering an even wider spectrum of opportunity for businesses to showcase the great work of their marketing teams.
The awards will be held at the Titanic Belfast on 9 November, with entries closing on 28 September.
The awards were launched by keynote speaker New York-based PepsiCo executive Ciara Dilley, originally from Dundalk, who now works as Senior Director of Transformational Innovation (Global Snacks).
Ms Dilley gave an inspirational address, telling marketers at the launch event at the Harland and Wolff Drawing Offices in the Titanic Hotel: "As marketers, it's essential to see the broader world and to not become constrained by your own perspective within the business. Breaking out of that is important because it enables you to look at the world with open eyes so that you can clearly see how much opportunity is out there. The CIM Ireland Awards shine a light on the creative and innovative thinking being done for companies large and small."
This year’s awards have a new principal sponsor, The Marketing Trust, an independent charitable trust that supports training and development of people and organisations in all aspects of marketing.
Chris Daly, Chief Executive of CIM said: “CIM is independent, trusted and connected. The CIM Ireland Awards recognise and celebrate the insight, creativity and impact of marketers throughout Ireland are having on the world. We are delighted that the Marketing Trust, which has provided invaluable support for the industry, has joined forces with us in Ireland for the first time to highlight the importance of marketing in today’s increasingly competitive business environment.”
Other sponsors include: Associate Sponsor PML Group and category sponsors Baker McKenzie, Moy Park, Ulster University, Mintel, the Titanic Hotel and the Titanic Belfast.
To launch the awards, Peter Craven, CIM Education Ambassador and owner of BlueSky Video Marketing, engaged with students to create a compelling video, using only mobile phone cameras.
Discussing the awards, Eileen Curry, Interim Chair of CIM Ireland, said: “One of the principles of the awards is to share best practice. In the coming months, volunteers will be sharing best practice and insights via social and online media platforms. In this way we will share and promote knowledge and learning across the island.”
The awards are open to any organisation, individual or team working in Northern Ireland or the Republic of Ireland, regardless of size, sector or industry. As the awards last took place in 2016, campaign entries can be for any activity between 30 September 2016 and 28 September 2018. To find out more or to enter, please visit: www.cim.co.uk/events/ireland-awards-2018/